Appendices

Release of the new book "Fifty Years of Tourism: Building Dreams Together"

Opening ceremony for the 2023 Taiwan Lantern Festival

The North Coast and Guanyinshan, Alishan, and Southwest Coast National Scenic Areas under the Taiwan Tourism Bureau (now known as the Tourism Administration) submitted three tourism films at the world's largest tourism exhibition ITB Berlin: "Peak Adventure," "Wedding Under the Sacred Tree," and "Salt Fields at Jingzaijiao." These films received recognition at the world's largest travel fair, the ITB Berlin, winning the prestigious Golden City Gate Tourism Multimedia Award. They were honored with the Regional Gold Star Award, International Art & Culture Gold Star Award, and the EcoTourism Silver Star Award, respectively.

The 2023 Annual Tourism Promotion Week Press Conference was held to increase travel safety awareness.

Taiwan welcomes the one millionth international traveler since reopening after the pandemic.

Participation in Seatrade Global Cruise 2023

Held the 2023 Tourism Industry Roundtable (Southern Region).

Promulgated the Directions for Tourism Bureau (now known as the Tourism Administration), MOTC Subsidies to the Hotel Industry to Stabilize International Tourism Capacity.

Held the 2023 Tourism Industry Roundtable (Central Region).

Implemented the "Accelerating the Attraction of International Visitors Program" (independent and group travelers).
Launched the "Taiwan the Lucky Land" promotion for independent travelers with a chance to win NT$5,000 in spending money.

Launched the "Taiwan Tourist Shuttle E-Ticket (with mobile payment) Half-Price Fare Promotion."

Held the 2023 Overseas Marketing and Promotion Meeting.

Taiwan welcomed the two millionth visitor since reopening after the pandemic.

Held the 2023 Tourism Industry Roundtable (Eastern Region).

Launched the "Taiwanbike" website

Held promotional meetings for the New Southbound market in Bangkok, Thailand, and Manila, Philippines.

Held "2023 World Bicycle Day in Taiwan" with island-wide cycling events.

Held the 2023 Tourism Industry Roundtable (Northern Region).

Conducting the annual Taiwan Tourist Shuttle evaluation.
Held the "2023 Taiwan Summer Tourism Festival" series of events.

Released a new promotional video for the Japanese market titled "Beep! Beep! Beep! Embark on a Fascinating Journey to Taiwan!"

Held the Assessment for the Amusement Park Inspections and Supervision Competition.

Implemented the "Taiwan Tour Bus - Two For One Free" promotional offer.

Taiwan welcomes the three millionth international traveler since reopening after the pandemic.

Released the revised Guidelines on Subsidies of the Tourism Bureau, (now known as the Tourism Administration), MOTC to Incentivize Quality Improvements in the Hotel Industry.

Added new business items for travel agencies and released revised travel agency management regulations. The additions allow cooperation between travel agencies and insurers to promote tourism-related insurance products and agency collection of insurance premiums.

The North Coast and Guanyinshan National Scenic Area Administration's Guoshengpu Abandoned Shelters Revitalization, Siraya National Scenic Area Administration's Guantian Visitor Center, and the Penghu National Scenic Area Administration's Dapeng Bay Yuli Bay Reef Park were honored with the 2023 FIABCI-Taiwan Real Estate Excellence Award.

Held the 2023 Taiwan Culinary Exhibition.

The Tourism Bureau (now known as the Tourism Administration), Ministry of Transportation and Communications (MOTC) was reorganized as the Tourism Administration, MOTC. The 13 affiliated National Scenic Area Administrations were restructured on the same day.

The "2023 Global Top 100 Destination Story Award" was presented to: the Penghu National Scenic Area Administration's (NSAA) "Exploring the Penghu Nazca Route - Preserving Stone Fishing Weirs"; Sun Moon Lake NSAA's "Guiding Communities Towards Sustainable Tourism - New Opportunities Down the Forest Road", EastCoast NSAA's "Moonlit Sea Concerts on the East Coast of Taiwan -Sustainability in Action", the Northeast Coast National Scenic Area Administration's "A Transformation of Abandoned Military Camp in Bitou Cape", the Southwest Coast NSAA's "Dancing with Water - Wetlands and Water Control Reappeared After the Typhoon", and the North Coast and Guanyinshan NSAA's "Alabao Bay, the Secret Land Returns to The International Stage for Sustainable Tourism Development."

Held the 2023 Taiwan Indigenous Tourism Festival

Conducted training for mid-level and senior personnel in the tourism and recreation industry.

Held the inaugural Tourism Leaders Roundtable.

Held the 2023 Taiwan KOM Challenge

Arranged promotions and marketing activities for senior travel.

Taiwan welcomed the five millionth visitor since reopening after the pandemic.

Held the 2023 Taipei International Travel Fair.

Kicked-off the main activities for the Taiwan Cycling Festival: Formosa 900."

Established the Busan Office of the Tourism Administration, MOTC.

Held the 2023 Taiwan Tourism Summit Forum under the theme "Bringing Taiwan's Unique Charms to Light."

Golden Years Travel press conference

Held the "Sustainable Travel +1" Sustainability Forum.

Sustainable Tourism Exhibition and Market

Presented the results of the 2023 Projects for Fostering Talent in the Tourism Industry.

Award ceremony for the 2023 Gold Tour Route Selection" (11th International Gold Travel Awards)

2023 Tourism Digital Transformation Expo

Signed the "Tourism Meteorological Cooperation Memorandum of Understanding (MOU)" with the Central Weather Administration, MOTC

Released the Guidelines of the Tourism Administration, MOTC for Assistance to Travel Agencies in Subsidizing Senior Travel.

Held the "Taiwan Tourist Shuttle Puzzle Tour" event.