Focal Points of Tourism Policy Implementation in 2011
- Implementation of the "Project Vanguard for Excellence in Tourism (2009-2012)" and promotion of the "Project Summit," "Project Keystone," and "Project Propeller" action plans so as to enhance Taiwan's tourism quality image.
- Implementation of the "Medium-term Plan for Construction of Major Tourist Sites (2008-2011)" to firmly establish the directions of development for national scenic areas and focus on the unique features of different localities, carry out the graded reconstruction of recreational and service facilities at major tourist sites, and recreate the glory of tourist spots.
- Promotion of healthy travel, development of Green Island and Little Liuqiu as ecotourism demonstration islands, and creation of new spotlights in tourism development, as well as continued implementation of the "Eastern Taiwan Bikeway Network Demonstration Plan," reconstruction of classic bikeway facilities, introduction of LOHAS itineraries, holding of large-scale international cycling competitions, and realization of "green tourism" with energy conservation and carbon reduction.
- Implementation of the "Tour Taiwan and Experience the Centennial" action plan and focus on the "Development and Promotion of 100 TOP Travel Routes," "Experience the Unique Attractions of Taiwan," and "Extra Service Value" to mold the alluring elements of Taiwan tourism and attract international tourists to the island.
- Promotion of "Taiwan Easy Go," implementation of the Taiwan Tourist Shuttle plan, and provision of assistance to local governments for the provision of a full range of convenient travel information and other services in regard to the linking of transportation networks, the integration of tickets, etc.