Cooperate with the diverse thematic itineraries suggested by the Tourism Administration, M.O.T.C. to enhance experiential value: Cooperate with the implementation of seasonal events such as the Taiwan Lantern Festival, Formosa Summer Festival Events, and Taiwan Cycling Festival to facilitate tourism development. Incorporate local resources into city marketing campaigns during seasonal events, promote cross-regional and overnight tours, create characteristics to attract visitors, and increase revisit rates to attract domestic and international tourists.
Seasonal activities and events based on local characteristics: Organize activities and events that highlight local characteristics, as well as events connected to the southwest coast’s cultural and natural characteristics, special landscapes, etc.; for example: Sand & Salt Sculpting Art Festival, Kunshen Wangye’s Salt for Peace Festival, Light Up Taiwan (Cycling), Taiwan International Bird Watching Marathon, etc. Promote tourism development during local cultural events such as the celebration activities for the 400th anniversary of Tainan’s establishment.