Drawing upon existing tourism resources and management mechanisms, the Tourism Bureau assisted local governments under the Specialty Value-added Service Plan to create international tourist attractions, including in the areas of establishment, management, certification and guidance. These initiatives serve as preparation for post-COVID tourism and support the internationalization, specialization, and brand development of Taiwan's scenic attractions and industry features.
Six Attractive Scenic Areas
Six national scenic area administrations - Northeast Coast, North Coast and Guanyinshan, Sun Moon Lake, Alishan, East Coast and Penghu - were selected to propose improvement strategies as well as confirm development hubs and improvement goals. They were also asked to promote e-commerce and improved people/traffic flow management to create attractions with world-class charm. These initiatives align with the Executive Yuan's Salute to the Mountains and Salute to the Seas policies, the spirit of the Executive Yuan's promotion of forward-looking infrastructure, as well as tourism industry health checks and efforts to inventory resources.
Six national scenic area administrations - Northeast Coast, North Coast and Guanyinshan, Sun Moon Lake, Alishan, East Coast, and Penghu - were selected to propose improvement strategies as well as confirm development hubs and improvement goals. In addition, they were asked to promote e-commerce and people/traffic flow management to create attractions with world-class charm. These efforts are supported by tourism industry health checks and programs to inventory resources.
Sand Dune Art Area : Fulong Beach Recreation Corridor Construction Project
Northeast and Yilan Coast National Scenic Area
Sand Dune Art Area
Focused primarily on the Danlan Historic Trail, Old Caoling Tunnel and Zhuangwei Sand areas, this project aims to add value to natural landscapes, art, culture, and ecology, as well as restore Zhuangwei's picturesque coasts and sand dune landscapes and reproduce the Formosa of four centuries ago. A priority in 2021-22 has been placed on establishing the Fulong Beach Recreation Corridor, Coastal Style Sand Dune Bicycle Corridor and other spotlight projects.
Greater Yeliu Project: Baishawan Recreation Area - Exhibition Area Construction
North Coast and Guanyinshan National Scenic Area
Greater Yeliu Project
This project is centered on the Yeliu area, with bicycle routes serving as the main conduits linking highlight attractions along the Crown North Coast Route. These attractions include Yehliu Geopark, Green Bay, Zhongjiao Bay, Baishawan and Qianshui Bay. In 2021-22, priority has been placed on establishing a "secret garden" ambiance at Yehliu Geopark District 3, construction of a display area (Building A) at the Baishawan Recreation Area, and other spotlight projects.
Pearl in the Mountains: Dili Tourist Information Station Improvement Project
Sun Moon Lake National Scenic Area
Pearl in the Mountains － Sun Moon Lake 3.0
Focused on Sun Moon Lake, this project integrates three surrounding tourist routes (Puli, Xinyi and Jiji-Shuili) and various transport modes, and also entails smart upgrades to boat services at Sun Moon Lake. The objective is to improve the service quality of recreational facilities and transportation in the scenic area and landscapes at major scenic sites. The objective is to create a more visitor-friendly environment and promote a "Pearl in the Mountains: Sun Moon Lake 3.0" concept. Priorities in 2021-22 include improving the Dili Village Visitor Information Station in Xinyi Township and the Chaowu Wharf and related Tourist Service Facilities.
Polaris: Longmei Transit Station and Tourism Service Facilities Construction Project (Phase II)
Alishan National Scenic Area
Polaris：
Focusing on the development of quality, in-depth, and niche tourism, this program aligns with the scenic area’s specialty industries and tourism resources. It works to integrate industry and tourism resources in each district, creating new experiences for visitors to Alishan under six themes. The program aims to develop Alishan into one of the northern hemisphere’s premier tourist destinations, as well as further internationalize Alishan's tourism brand. Priority projects in 2021-22 include the Longmei Transit Station, Phase II of the Tourism Service Facilities Construction Project and the Fenqihu Mountain Town Scenic Construction Project.
Explore the East Coast - Paradise Island: Zhuqiao Marine Recreation Base Construction Project
East Coast National Scenic Area
Explore the East Coast: Paradise Island
This project seeks to create a world-class East Coast Paradise Island that combines elements such as water recreation, Austronesian culture, landscape art and small town excursions. The project includes the promotion of industry transformation, talent development, and creating a visitor-friendly environment through private/public partnerships. Priority projects in 2021-22 include the Green Island Multi-Theme Visitor Facilities Optimization Project and the East Coast Multifunctional Marine Environment Classroom Service Facility Upgrading.
Gold Coast: Yuli Bay Coral Sea Recreation Area Project
Penghu National Scenic Area
Gold Coast
This project aims to create a new "Penghu Gold Coast" with world-class scenic attractions, including Whale Cave and Kuibishan Geopark, as well as linkage of the beaches of Aimen, Lintou, and Shanshui. Priority projects in 2021-22 include the Yuli Bay Coral Sea Recreation Area and Bright Pearl Rest Spot.
